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KMID : 0858820090260020049
Journal of Korean Society for Health Education and Promotion
2009 Volume.26 No. 2 p.49 ~ p.61
Applicability of Theory of Planned Behavior to Smoking-Cessation Intention: An Empirical Analysis Using Structural Equation Model
Yoo Hye-Ra

Lee Sun-Hae
Yoo Tae-Kyun
Abstract
Objectives: The purpose of the study was to test the applicability of the Theory of Planned Behavior(TPB) to Korean adult smokers in order to obtain an enhanced understanding of their smoking-cessation intention and to establish strategies for effective smoking-cessation interventions at the community clinic.

Methods: The data came from a survey that was conducted on adult male smokers who visited the smoking-cessation clinic at H community clinic in Korea from January to November in 2006 (N=434). Included in the survey were questions asking core variables and salient belief variables dictated by TPB. A structural equation model was established using TPB and data were analyzed to examine the applicability of the theory to the understanding of the structure of variables leading to intention.

Results: The analysis of the structural model revealed that the study model was statistically significant(p£¼.001), suggesting the high validity of TPB in explaining the structure of the data. Among the relationships in the model, negative behavioral beliefs were not significant(p£¾.05), and negative control beliefs and subjective norm were significant(p£¼.05) but not as highly as other variables in the model(p£¼.001).

Conclusion: TPB was useful in understanding smoking-cessation intention of smokers who visited community clinic to stop smoking. More specific strategies for counseling and education need to be developed to enhance attitude and perceived behavioral control (self-efficacy) toward smoking-cessation intention, such as emphasizing health benefits of quitting smoking, and eliciting values and life principles that can help increase the intention to stop smoking.
KEYWORD
Theory of Planned Behavior, Smoking cessation, Structural equation model, Korea
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